New York, NY, September 27, 2010 –The North-American Association of Uniform Manufacturers and Distributors (NAUMD) and UniformMarket today announced a new partnership designed to better serve, educate, inform and bring value to NAUMD members, visitors to the UniformMarket News portal, and all professionals within each industry market segment.

Through this historic agreement, NAUMD will produce and distribute via email a new, complimentary monthly publication, “NAUMD UniformMarket News,” to both association members and all current readers of UniformMarket News, one of the industry’s most influential and valued online news portal. Additionally, the publication will be featured on the UniformMarket News website under a new section titled “NAUMD UniformMarket News,” and will also include breaking news from NAUMD and its over 500 member companies.

“We’re excited to partner with the UniformMarket team, and with such a well respected company,” notes NAUMD Chairman Steve Zalkin of Alamar Uniforms. “This important new collaboration will allows us to better communicate with members, bring value and programs to the industry at large, and reach and serve a far greater audience than ever before.”

“NAUMD UniformMarket News” will offer strategies and best practices for all segments of 21st century uniform industry management. NAUMD UniformMarket News intends to significantly expand on the content of what readers of other ezines have come to expect. “This isn’t going to be some fluff or sales piece,” said NAUMD President Richard J. Lerman. “Our goal is to have the publication tackle some of the most pressing issues of our time, such as sourcing, understanding leading edge fabric and manufacturing technologies, or finding new business in a sluggish economy, and will turn the spotlight on what’s working – and what’s not – in each market segment to build sales and profits.”

Bringing relevant, timely and useful news to readers has been the mission of the UniformMarket News online portal from its inception. “This is an agreement with perfect synergy,” notes UniformMarket’s CEO David Sykes. “The partnership gives the news portal a greater depth that it had, and we’re delighted to work with the NAUMD to bring expanded content and services to readers in the uniform and image apparel industries.”

“NAUMD UniformMarket News” will replace NAUMD ThisMonth, the association’s monthly newsletter. The association has hired UniformMarket News Editor Jackie Rosselli to manage all aspects of the publication, and has created an editorial board to oversee and set direction on content. Those named to the board will be announced shortly; look for the first issue of UniformMarket News in November, 2010.

About NAUMD
The North American Association of Uniform Manufacturers & Distributors (NAUMD) has served as the voice of the uniform and image apparel industries since 1933. Its 500+ members include manufacturers, designers, producers, and retailers of uniforms, as well as those who produce products and services for the industry at large.

The NAUMD works to protect the interests of its members through a series of advocacy, education, and public relations campaigns intended to arm members with the tools needed to retain and capture business in a global economy. The association has authored a number of position papers and has an extensive library of information from which members can further their understanding of the uniform marketplace. NAUMD also conducts a series of professional development seminars both in the United States and Canada, and hosts an annual convention and trade show where attendees
can source products, learn about the latest trends, and gain practical, take-home knowledge to better run their business.

You can take advantage of NAUMD’s programs and benefits by becoming a member. Learn more by visiting www.naumd.com, or by calling 212.736.3010.

About UniformMarket and UniformMarket News
Headquartered in Northbrook, IL, UniformMarket provides a full range of eCommerce solutions that connect dealers, distributors and manufacturers with the end users who seek their products and expertise. The company also publishes UniformMarket News, the most recognized and respected news site covering the uniform, corporate, medical apparel and promotional products industries. Thousands visit its website portal to read original articles, view company press releases, scan a calendar of events, and learn about issues affecting the manufacture, sale and distribution of uniforms and apparel.

Learn more about UniformMarket by visiting www.uniformmarket.com.

Catch up on the latest NAUMD and industry news by going to www.uniformmarketnews.com