NAUMD Launches Training Program for Uniform Industry

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Dubbed NAUMD University, program boasts 6000 online business courses, industry forecasts, and research projects.

Nashville, TN – The North American Association of Uniform Manufacturers & Distributors (NAUMD) launched last week its much anticipated and highly touted NAUMD University, a three component program which includes online, on-demand training, industry forecasts and uniform marketplace research.

Those who enroll in NAUMD University’s online tool will be able to access the program from any internet connected device at their convenience. Courses are divided by subject matter, and range from such generic business topics as sales, customer service, leadership, and software applications, to more industry-focused material covering fabric education, garment production, smart textiles and footwear.  Managers will be able to track the progress of their team through regular emailed status reports.

NAUMD University marks the first time that business and industry-driven data will be available from a single source, easily accessible with a few clicks of a mouse. “The NAUMD wants to be the industry’s go-to source for business information and anything uniforms,” noted NAUMD President Neal Waters. “We are taking a major step toward that goal with the launch of NAUMD University.”

NAUMD University online course library is intended for middle managers, sales reps and other team members who need to stay current on business and marketplace trends, or who need a primer on the basics. The majority of courses employ what is known as micro learning, a proven technique that increases participant usage and retention.

The NAUMD University online tool is available to all members in good standing and nonmembers.  The annual enrollment rate is $99 for members; $149 for nonmembers. Members can take advantage of a special promotion during the launch period and pay only $66 for each participant enrolled in the program.

NAUMD University Quarterly Forecasts and Monthly Research Reports

To further its goal of becoming the go-to source for information, NAUMD University will also provide industry forecasts that project future characteristics and trends in key industries of interest to uniform manufacturers and distributors.  Prepared for the association by Alan Beaulieu of ITR Economics, these quarterly reports will be available to members at no charge, as a benefit of membership.

NAUMD members will also receive monthly research reports that delve into issues affecting the uniform industry. The first, delivered last week, examined the implications of the passage of TPP on the apparel industry.  Future topics are in the works, and members can recommend a research topic to be included.

The North American Association of Uniform Manufacturers & Distributors (NAUMD) has served as the voice of the uniform and image apparel industries since 1933. Its 500+ members include manufacturers, designers, producers, and retailers of uniforms, as well as those who produce products and services for the industry at large.

The NAUMD works to protect the interests of its members through a series of advocacy, education, and public relations campaigns intended to arm them with the tools needed to retain and capture business in a global economy. The association has authored a number of position papers and has an extensive library of information from which members can further their understanding of the uniform marketplace. NAUMD also host an annual convention and trade show where attendees can source products, learn about the latest trends, and gain practical, take-home knowledge to better run their business.

To learn more about NAUMD University or to demo the online learning tool, contact Neal Waters at nealwaters@naumd.com,  or call (615) 480-8420. You can also visit www.naumd.com