Edwards Garment Promotes Three Key Sales Leaders
Kalamazoo, MI (October 8, 2024) – Edwards Garment, a leading provider of uniforms and custom apparel solutions, announced the well-deserved promotions of three key members of its sales team: Chip Danby, Brian Deissroth, and Ronda Kokenge.
Expanded Leadership for Growth
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Chip Danby, previously Division Vice President of Sales for EdwardsX, the company’s custom apparel division, has been promoted to Vice President of Sales, Uniform and Custom. Leveraging his 20+ years of experience in the industry, Chip will lead both the uniform and custom apparel sales efforts, building on Edwards’ strengths and enhancing the customer experience.
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Ronda Kokenge, a six-year Edwards veteran with a strong track record in sales leadership, takes on the role of Director of Sales, Key Accounts, and Inside Sales. Ronda will manage key accounts, oversee internal sales processes, and lead the Edwards Inside Sales team, ensuring exceptional service for both the sales team and customers.
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Brian Deissroth, who joined Edwards in December 2022, has been promoted to Senior Director of Sales, Promo & International. Brian’s enthusiastic approach and expertise have been instrumental in promoting Edwards’ modern and contemporary brand image. He will now lead all promotional accounts and oversee international growth efforts.
Building on a Strong Foundation
“We are thrilled to announce these promotions,” said Jose Gomez, President and CEO of Edwards Garment. “Chip, Brian, and Ronda are experienced leaders with a deep understanding of the industry. Their combined talents will drive successful results as we move forward.”
These well-deserved promotions reflect a strategic review of Edwards’ sales leadership needs. The company aims to further enhance how it presents its brands in various markets and adapts to the evolving needs of its customers.
About Edwards Garment
For over 150 years, Edwards Garment has been a trusted partner, helping millions of people wear uniforms that represent their brands with pride. As a family-owned, full-service provider, Edwards offers ready-to-ship and custom uniform solutions. They provide comprehensive uniform programs, including product selection, decoration, and fulfillment services, catering to businesses of all sizes across diverse industries. Edwards’ products and expertise are utilized in industries like assisted living, healthcare, security, transportation, food service, hospitality, and more.
