Issaquah, Wash. – SanMar Corporation, a leading industry supplier of apparel and accessories, announces the launch of SanMar U (http://www.education.sanmar.com/), its online education website. Designed to put product expertise at the fingertips of customers SanMar U delivers product and decoration education, expert advice and trend and sales resources.
“Our customers regularly ask for more training and education about our products, trends and best practices for decoration,” said Lee Strom, vice president of marketing at SanMar. “With SanMar U we deliver a wide array of tools and resources to help our customers become product experts.”
SanMar U offers live and on-demand webcasts covering new products and trends; feature, fit and fabric guides for popular product categories; the revamped Fabric blog with expert advice, product overviews and inspirational messages; decorating how-to videos and more.
Seasonal marketing tips provide additional resources for timely selling events, including summer t-shirt sales, golf season and fall outerwear campaigns. Coming soon, SanMar U will add sales guides for business uniforming and back-to-school initiatives. Case studies, a product glossary and a social responsibility overview round out the collection of sales tools and resources.
Visit www.education.sanmar.com to learn more.
