In Spring 2013 Medelita launched two new slim-fit lab coats to its line of premium medical uniforms designed specifically for physicians and clinicians.
The men’s “E. Wilson” and women’s “Emma W.” slim fit lab coats represent the ultimate presentation of style and taste for medical professionals whose appearance is an outward display of aptitude, credibility, and trustworthiness. The slim fit lab coat fits less like a lab coat and more like a modern suit, with performance fabrics to ensure that stains roll right off the coat. Both coats also feature pockets large enough to comfortably store an iPad, now that an increasing number of practicing physicians have adopted tablets as a necessary tool that must be with them at all times.
The ultimate reason why Medelita made this new slim fit lab coat was based on a high demand from customers for a high-performance product with the level of quality they have come to expect in everything they wear. For instance, if you’re running a private practice and everything you wear reflects high quality, it simply doesn’t make sense to put on a boxy and cheap white lab coat.
The company also responded to shifts in overall style preferences in today’s high end professional wear, as an increasing number of slim fit styles have flooded the market for men’s and women’s suits and business attire. As a result, Medelita has seen a surge in demand for the new tailored lab coats, which have become best sellers in both men’s and women’s categories since their launch.
For more information, visit www.medelita.com.
