Michael McGee Wins 2009 Dickies American Worker of the Year® Title

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Dickies®, the innovative work and lifestyle apparel brand, proudly announces
Michael McGee, an agricultural teacher and horse training business owner, as the
2009 Dickies American Worker of the Year®.

During intermission at the Professional Bull Riders (PBR) World Finals in Las
Vegas on Oct. 30, McGee was named out of thousands of candidates and from among
a pool of six finalists as Dickies American Worker of the Year. As the grand
prize winner, he receives $50,000 and an all-access, VIP trip for two to the
Dickies 500 NASCAR Sprint Cup Series race being held November 6-9, 2009. At the
race, McGee will have a chance to turn his $50,000 winnings into $1,000,000 by
randomly selecting one of the 12 Chase drivers to win the Dickies 500. If the
driver McGee chooses takes the checkered flag at the Dickies 500, McGee will go
home with $1,000,000.

“We are proud to honor a hardworking individual like Michael McGee as the 2009
Dickies American Worker of the Year. His motivation and work ethic, particularly
at his age, are inspiring and uplifting to the working community and his peers,”
said Misty Otto, public relations director for Dickies. “We hope he`ll be
holding a big check in Victory Lane at the Dickies 500 next weekend.”

McGee not only believes in the American dream, he embodies it. The high school
valedictorian put himself through college via scholarships and hard work. At the
young age of 23, McGee purchased his own home and a 41-acre farm, where he
maintains his horse training business. In addition to his business, McGee works
full-time as a teacher for 200 students, which often includes nights, weekends
and summers to support the school`s agricultural program. McGee is a passionate
outdoorsman and wildlife enthusiast who is devoted to teaching and supporting
his students. He loves being a teacher because it allows him to change lives and
help his students realize their full potential. Michael`s lifelong dream is to
one day ride horses competitively on a national level.

“I feel so fortunate to be recognized by Dickies out of all the hard working men
and women in this country. Hopefully this will gain some attention for
agricultural farmers across the country and remind everyone of the industry`s
importance to our nation. It`s great Dickies supports that,” said Michael McGee.
“I want to tell everyone no matter who you are or where you come from, through
hard work and determination, you can accomplish anything.”

McGee was chosen as one of the American Worker of the Year promotion`s six
regional finalists on Sept. 8. The regional finalists each received a weekend
trip for two to Las Vegas to the PBR World Finals, where the grand prize winner
announcement was made. Each of the five remaining regional winners received
$10,000. McGee will randomly select one of the 12 Chase drivers at a press
conference held on Saturday, November 7th at Texas Motor Speedway`s media
center.

For the past 17 years, Dickies has supported and honored hard-working men and
women with the American Worker of the Year contest. This contest honors
exceptional worker in fields often overlooked in today`s society – farmers,
builders, mechanics, teachers, roughnecks, electrical lineman and soldiers,
among others. These devoted individuals personify and embody the iconic Dickies
brand and reveal what it really means to be an American worker.

About Dickies

The Dickies brand has a strong and proud heritage of providing tough, quality
clothing to American workers for more than 87 years. Over that time, the company
has grown from the U.S. Bib Overall Company in 1922 to the Williamson-Dickie
Manufacturing Company. From overalls to World War II U.S. military uniforms to
its iconic Original 874 work pant and much more, Dickies is the global leader in
innovative work apparel while also meeting consumer needs for quality after work
clothing at a great value. The Dickies portfolio of apparel includes men`s and
women`s work pants, shorts, shirts, denim, outerwear, school wear and an
extensive licensing program, all backed by a lifetime guarantee. The company
operates through subsidiaries in North America, Canada and Europe as well as
exclusive distributorship around the world. For more information on the
uncomplicated style of Dickies, visit www.dickies.com.

Source: Business Wire, Ft. Worth, TX, November 1, 2009